Pay per lead. Construction.
We build and own the ranking construction lead sites. You get real, qualified, exclusive building leads. You pay per lead or an agreed backend share. So there's no retainer, no ad budget to fund, and no long contract. You only ever pay for results. We win when you win.
No retainers · Exclusive leads · One builder per area
Sound familiar?
You're sick of paying to gamble
Every other way of filling your job book asks a construction firm to pay first and pray it works. Here's the trap most builders are stuck in.
Retainers for "work done"
Agencies bill you every month for "work done", not jobs won. You pay whether the leads land or not. The risk is all yours.
Ad budgets you fund and pray
You feed the ad account, then pray the clicks turn into real building work. Burn the budget, and you're back to square one.
Shared construction leads
The big lead-sellers flog the same extension enquiry to five other builders. You're racing four rivals for one tyre-kicker.
There's a better way. One where we carry the cost and the risk, and you only pay for real jobs.
The partnership
How it actually works
No invoices for "work done". No retainers. No ad spend to fund. Just qualified construction leads, and a deal that only pays us when you profit.
We own the sites
We build and rank the construction lead-generation websites in your trade and area. Entirely at our cost and our risk. We own and run them; you never pay to build a thing.
You get qualified leads
Real, exclusive building enquiries from real customers land straight with you. And only you. No retainer, no ad budget, no shared leads.
You pay for results
Pay per qualified lead, or agree a simple backend revenue-share up front. Either way you only pay for results. Our money depends on your money. We win when you win.
Why this is different
The risk is on us
Most "construction lead gen" puts you on the hook before a single customer calls. We flipped it. Because we own the sites and only earn per lead or on the back end, our incentives are welded to yours.
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Who we partner with
One builder per area
We back a single construction firm in each trade and area, then send every qualified lead to them. When your patch is taken, it's taken. So check yours is still open.
New builds & extensions
House builders, extension specialists, loft and garage conversions.
Groundworks & civils
Groundworkers, foundations, drainage, driveways and civil engineering.
Roofing & cladding
Roofers, flat roofing, cladding and external envelope contractors.
Commercial construction
Commercial fit-out, industrial units and larger main contractors.
Renovations & refurbs
Full house renovations, refurbishments and structural alterations.
M&E & trades
Mechanical, electrical, plumbing and the specialist trades on site.
Picture a trade like "North East House Extensions": we'd build and rank a site for extensions across the region, then route every qualified enquiry to one construction firm. Exclusively (Illustrative example, not a real client result.)
Check if your area's available →The 60-second quiz
See what's possible for your business
Take the 60-second quiz and we'll show you the opportunity. Then check if your area's free for a pay-per-lead construction partnership.
Your answers stay private. There's no retainer. You only pay per qualified lead or on a backend deal.
Good questions
Before you ask…
What counts as a qualified construction lead?⌄
A real person, in your area, actively asking for the construction work you do. Not a tyre-kicker or a wrong number. We agree the criteria up front, for example the project type, budget range and location, so you only ever pay for enquiries that fit the jobs you actually want.
Price per lead or revenue-share, which is it?⌄
Whichever suits your business. Either an agreed price per qualified lead, or a simple backend revenue-share on the jobs those leads create. We work it out together before we start. Either way there's no retainer and no ad spend, and you only pay for results.
Are the leads exclusive?⌄
Yes. Unlike the big lead-sellers, we never sell the same enquiry to multiple builders. We partner with one construction firm per trade per area, and every lead from that site goes to you alone.
Is there a long contract or lock-in?⌄
No long contract, no lock-in and no ad budget to fund. You pay per qualified lead or on an agreed share, and nothing else. Because we own the sites and carry the cost, we only make money when you're getting real building work. If the leads stop, so does the cost.
Which construction trades and areas do you cover?⌄
New builds and extensions, groundworks and civils, roofing and cladding, commercial construction, renovations and the M&E and specialist trades, across the UK with strong roots in the North East. Because exclusivity matters, take the quiz to check whether your trade and area are still open.
Who owns the website?⌄
We do. The KillerEdge builds, owns and runs the construction lead-generation sites. That's why there's no retainer and no risk to you. You're not buying a website; you're getting an exclusive stream of qualified building leads from sites we maintain and keep ranking.
No retainers. All upside.
Claim your area before a rival does
One builder per area. Take the 60-second quiz, see your opportunity, and find out if your patch is still open. With no retainer, no ad spend and a deal that only pays us when you profit.
Check if your area's free →